Paper Publications- International

1. Mohit Kumar, Dr. Indu Bhargava and Dr. Jayant Sonwalkar published paper Titled Consumer Preferences - An Empirical Study with Special reference to Branded Fast Food Outlet” in International Research Journal of Business and Management, Volume: 11 issue: 02 (February, 2018) (ISSN: 2322 – 083X)


2. Sonwalkar Jayant and Chourasia Anju; Role of government and non government organizations in delivering value through creating market for tribal art-a study on promotion of Gond art in Madhya Pradesh; NASMEI Summer Marketing Conference; IIM, Indore, July (2017). ISBN: 978-1-78635-416-7


3. Sonwalkar Jayant and Maheshkar Chandan “Need for Competency Mapping of B-school Teachers TKM International Journal for Research in Management, Vol. 3, Issue 1, 2017.


4. Sonwalkar Jayant & Maheshkar, Chandan, “Chanakya’s Arthashastra: Management Practices by Indian Values”, International Journal of Indian Culture and Business Management (USA). ISSN: 1753-0806, eISSN: 1753-0814. (Status: in press)


5. Sonwalkar Jayant & Maheshkar, Chandan, “Impact of Advertising on Branding of Personal Care Products in Small Towns and Villages”, International Journal of Rural Management (Sage). (Status: under review)


6. Sonwalkar Jayant and Sharma Vinod paper published on “Predicting the Switching intention of Cell Phone Brands: Application of Markov Chain Models” in Journal of Management Research and Analysis Vol 3 Issue 2, ISSN 2394-2762, eISSN 2394-2770 Page 95-100, June 2016


7. Sonwalkar Jayant and Maheshkar Chandan, paper published on “Stakeholders’ convictions and pedagogy for teaching Marketing Management” in Journal of Management Research and Analysis Vol 3 Issue 2, ISSN 2394-2762, eISSN 2394-2770 Page 88-94, June, 2016


8. Sonwalkar Jayant, Nandedkar Tarika article on “Transforming issues of Women Entrepreneurship with the changing era” published in International Journal of Business Quantitative Economics and Applied Management Research, Vol 3 issue 1 June 2016 ISSN 2349-5677


9. Kumar, Mohit, Bhargava, Indu and Sonwalkar, Jayant “A Study of Sales Promotion Tools for Traders with reference to FMCG products” published in International Journal of Engineering Research and Management, ISBN 2349-2058, Vol.3 issue 4, April 2016 page 85-9010.


10. Sonwalkar J., Soni Neha, “India Exports to LAC: An Analysis of economic and export history of India for doing Business with Bolivia” published in Pacific Business Review International, Vol.8- issue 9, Page 58-63,March 2016, ISSN 0974-438X


11. Sonwalkar Jayant paper published on :India Exports to LAC: an Analysis of Export Performance of India for doing business with Brazil” in Journal of Management Research and Analysis Vol 2 Issue 4, December 2015 ISSN 2394-2762 Page 283-288, April 2016


12. Sonwalkar Jayant and Soni Neha paper published on Strategies of doing business with Bulgaria published in Journal of Management Research and Analysis Vol 2 Issue 4, December 2015 ISSN 2394-2762 Page


13. Sonwalkar Jayant and Maheshkar Chandan paper titled “ India Exports to Latin America: A Study in Reference to doing business with Argentina “ published in International Journal of Research in Commerce, Economics and Management, USA Vol. 5 Issue 12, December, 2015, page 17-22. ISSN 2231-4245


14. Sonwalkar Jayant and Maheshkar Chandan, paper published on “The Relevance of Mahatma Gandhi’s Philosophy of Home Rule in Present Indian Context” Golden Research Thoughts: Multidisciplinary Research Journal Vol 5 Issue 2, ISSN no2231-5063,July, 2015


15. Sonwalkar Jayant and Maheshkar Chandan, paper published on “MOOCs: A Massive Platform for Collaborative Learning in Globalized Way” in Journal of Management Research and Analysis Vol 2 Issue 2 ISSN 2394-2762,April- June-2015


16. Sonwalkar Jayant and Maheshkar Chandan, paper published on “Winning the Global Markets through Service Exports: Great opportunities for Indian Service Industry” in Journal of Management Research and Analysis Vol 2 Issue 1 ISSN 2394-2762, Jan- March-2015


17. Sonwalkar Jayant, Maheshkar C. and Mehta A. (2014), “Cultural Issues in ‘Doing Business with America’”, Journal of Management Research and Analysis, Vol. 1 Issue (1), pp. 21-29, October, 2014


18. Sonwalkar Jayant and Sharma Vinod (2014), “Innovation in Management: Learning from the Field”; Published in Unnayan: Journal of Management ISSN-2349-6754, Vol.I, Issue I page 12-23.


19. Sonwalkar Jayant, Sharma Vinod and Gupta Prashant (2013), “Impact of Marketing Mix on Consumer Buying Behavior with special reference to woodland footwear”; International Conference titled “Innovative Business Practices for Creating Value in Global Era” organized by Acropolis Institute of Technology and Management Indore; Published in the Proceeding, ISBN: 978-81-928537-0-1, Pg: 101-106.


20. Sonwalkar Jayant, Sharma Vinod, Kapse Manaohar and Jain Shishir (2013), “ Effect of Sex, Education, Residential Background and Income on various features of Bike” published in Medicaps Journal of Management Sciences, ISSN 2319:944X Vol. 1 Page 65-74


21. Sonwalkar Jayant, Kapse Manohar and Singhai Rahul (2013) ”Factors affecting in store sales in the festival season: case study of selected stores in Indore” published in International Research Journal on Business Management and Finance, Satara, ISSN 2320-9453


22. Sharma, V., Sonwalkar, J., and Kapse, M. (2013), “Factors Affecting the Consumer Purchase Behaviour for Green Products”, “Reshaping Organizations to Develop Responsible Global Leadership” organized by Nepalese Academy of Management, Nepal. Published in the book ISBN 978:9937:2:6081:7, vol.1 Page. 95-110


23. Sonwalkar Jayant, Kapse Manohar (2013) “Perceptual Difference between the opinion of faculty members and students about the existing MBA Course Structure” published in Disseminate Knowledge- International Journal of Management Science and Technology, Vol.1, Issue 1page 1-18 ISSN no. 2321-1245


24. Sharma, V., and Sonwalkar, J., (2012); Published, “Does Consumer’s Buying Behaviour Change during Economic Crisis?” 5th DYPDBM, International Research Conference on Retail on ‘Managing Business in Economic Crisis’; ISBN: 97881-920416-4-3; Pg: 128- 139.


25. Sonwalkar, J., Sharma, V., (2012); “Issues Involved in Retailing at Airport: A Case Study of India Today Group (Media Mart)”, Prabandhan & Taqniki: Management Research Journal, ISSN: 0974-8563; Pg no: 169-173 Vol. 6.


26. Sonwalkar Jayant, Kapse Manohar, Singh Swapnika, (2011) “Factors affecting the subject preference of the female students in Business Schools” Journal of Women's Entrepreneurship and Education, 2011, Serbia, Europe No. 1-2, 89-107, ISSN No: 1821-1283


27. Sonwalkar, J. and Kapse, M., (2011) Case Study: Human Resource Perspective: Delay in Solution”, published in Sugyaan, 3,1, Jan-June, 2011, ISSN-0975-4032


28. Sonwalkar, J. and Sharma, V. (2011); “Gaining Competitive Advantage through Green Value”; Published in: Sustaining Competitive Advantage through Value Creation; ISBN: 978-93-80834-54-2, Pg No: 129-135.


29. Sonwalkar, J. and Kapse M., (2011) “Celebrity Impact: A Model of Celebrity Endorsement”; Journal of Marketing Communication; (Listed in EBSCO) ISSN: 0973-2330 Vol. 7, Issue 1


30. Sonwalkar, J. & Kawthekar, S. (2011), “Impact of Technology on Business: Digital Marketing”, Published in the Proceeding of 1st National conference, Indore Christian College, Indore; ISBN: 978-81-8465-760-9; Pg: 286-288.


31. Sonwalkar Jayant, Arya, Maneesh Kant (2009); “Role of non-interest income in reducing the volatility of total income of banks.” Published in “Review of Business and Technology Research USA, Vol. 2, No. 1, 2009, pp. 1-6, ISSN 1941- 9414.


32. Sonwalkar J., Mittal Alok: “Impact of Brand Image in Selection of Banking Services by Business Houses” published in refereed Journal Synergy, Journal of Management and IT, Gaziabad. Volume 7, Number 1, January 2009 Issue, ISSN 0972 – 7361 Page 5 – 22


33. Sonwalkar J., Neema Geeta : “A Study of the Effect of Gender, Family Income and their Interaction on Brand Persona in FMCG sector among college youth” published in refereed International Journal of Management Science, Gaziabad, July -Dec 2008, ISSN: 937-824X


34. Sonwalkar J., Mittal Alok, and Ramgir Harsh: “Customer Relations Management in Banking Sector: A comparative Study of ICICI and SBI” Published in refereed NICE Journal of Business, ISSN: 0973-449X, 2008


35. Sonwalkar J., Neema Geeta, : “Study of the Factor Responsible for Brand Preference in FMCG Products among College Students.” Published in IMS Journal published by IMS group of Institutes Noida, indexed in USA published in June 2008 ISSN 0937-824X


36. Sonwalkar, J.; Gupta, R.C.; and Chitley, A.K. “Economics of Early Equipment Management-Life Cycle Costing, Published in VISION Journal of Business Perspective, Vol-7, No.2, December, 2003, Management Development Institute, Gurgaon, ISSN 0972-2629


37. Sonwalkar, J., Gupta, R.C., Chitale, A.K. (2003): “Total Productive Maintenance- An Effective Vaccine for Indian Industry”; Published in Proceeding of IIT Delhi: International Conference on Management of Research and Technology. by IIT, NEW DELHI


38. Sonwalkar, J., Gupta, R.C., Chitale, A.K.: “Development and Analysis of A group Replacement model” Published in Industrial Engineering Journal” volume XXXIII no.7 Indian Institute of Industrial Engineering, - 2003, ISSN: 2250-2149


39. Sonwalkar, J., Mittal Alok “Improving Performance Productivity in Banking Sector through CRM” published in Refereed Prestige Institute of Management and Research Journal in October, 2002, ISSN 0974-6080


40. Sonwalkar, J., Mittal Alok, Gyanendra, “Online Banking-An Emerging Trend in Service Quality” published in Proceedings of the National Conference organized by Pioneer Institute of Management, on August 24-25, 2002, ISSN 0974-6080


41. Sonwalkar, J., Gupta, R. C., and Chitlay, A.K “Models of Maintenance Management” published in Refereed Prestige Institute of Management and Research Journal , 2001, ISSN 0974-6080

Paper Publications-National

1. Sonwalkar Jayant and Rokde Ekta, paper on “Performance of Mobile Banking: A Comparative Analysis of Commercial Banks”, published in proceedings of 8th International Conference on ‘Strengthening strategies, shaping policies and Empowering personal: Key to organizational Competitiveness. Organized By Prestige Institute of Management Gwalior. Bharti Publication: New Delhi, ISBN 978-81-933172-7-3, January 2017


2. Kapse, M. and Sonwalkar Jayant, paper on “An Expected Model of Management Program in India”, published in Pravara Management Review, Vol. 15, No. 2, Jul-Dec 2016. ISSN: 0975-7201 (Print), 2278-0165 (Online).


3. Sonwalkar Jayant and Nandedkar Tarika “Spirituality and Management Education: A Holistic Perspective to Betterment of Management Education” published in Amity Journal of Management, Vol.1issue 1, Jan-June 2016


4. Sonwalkar Jayant and Rokde Ekta, “A Study of Mobile Banking Services & Its Impact on Customer Satisfaction”, published in Arthmiti, Department of Economics, Udaipur University. ISSN: 2348-2060, 2016


5. Sonwalkar Jayant, Sharma Vinod and Gupta Prashant, “Impact of Marketing Mix on Consumer Buying Behavior with special reference to woodland footwear”; International Conference titled “Innovative Business Practices for Creating Value in Global Era” organized by Acropolis Institute of Technology and Management Indore; Published in the Proceeding, ISBN: 978-81-928537-0-1, Pg: 101-106, 2013


6. Sonwalkar J. and Maheshkar, C. Adoption of Online Education: A 3600 Flexible Way to Teaching and Learning published in Tactful Management Research Journal. Vol 3, Issue11, August. 2015. ISSN: 2319-7943. Impact Factor: 2.1632 (UIF)


7. Sonwalkar, Jayant and Kapse, Manohar (2013) “A Review of Marketing Ps of Management Institutes: A Study of Management Institutes of Indore City” published in book titled Mapping Business Excellence through Vision, Values and Vibrant Practices by Excel Books, New Delhi ISBN 978-93-5062-254-4 page333-341


8. Sonwalkar, J & Sharma, V. (2012); ‘Innovation in Service Industry’; Service Sector Strategy for India’s leadership. ISBN: 978-81-7625-839-5; Sarut Book Publisher Pvt. Ltd., New Delhi; Pg: 1-28.


9. Sonwalkar, J., Sharma, V., & Kapse, M. (2012); “Impacts of Brand Recognition on Brand Loyalty”, Emerging Trends and Challenges in Management; New Delhi; Excel Books, ISBN: 978-93-82062-09-7, Pg No: 202-206.


10. Sonwalkar, J., Sharma, V., Narang, B S. & Gupta, P. (2012); Published; “Analytical Customer Relationship Management: How It Helps To Develop The New Market Opportunities In Pharmaceutical Sector?”, Conference publication of 3rd National Conference, Medi-Caps Institute of Technology & Management, Indore, India; ISBN: 978-93-80834-74-0; Pg: 176-181.


11. Sonwalkar, J., Sharma, V., Narang, B S. & Gupta, P. (2012); Published; “Challenges of BPO Sector in India”, conference Publication of 3rd National Conference, Medi-Caps Institute of Technology & Management, Indore, India; ISBN: 978-93-80834-74-0; Pg: 158-162.


12. Kapse M. and Sonwalkar J., (2012); “Difference in Perception of Students on the 7Ps of Marketing of a Management Institute due to Educational Stream, Residential Background and Gender”; Published in: The Role of Research & Innovative Practices to Revamp the Management Education: An Indian Perspective; ISBN: 978-93-81583-45-6, Pg. No. 24-32.


13. Sonwalkar, J. and Sharma, V. (2011); “Gaining Competitive Advantage through Green Value”; Published in: Sustaining Competitive Advantage through Value Creation; ISBN: 978-93-80834-54-2, Pg No: 129-135


14. Sonwalkar, J. & Kawthekar, S. (2011), “Impact of Technology on Business: Digital Marketing”, Published in the Proceeding of 1st National conference, Indore Christian College, Indore; ISBN: 978-81-8465-760-9; Pg: 286-288.


15. Sonwalkar, J., Mittal Alok, Gyanendra, “Online Banking-An Emerging Trend in Service Quality” published in Proceedings of the National Conference organized by Pioneer Institute of Management, on August 24-25, 2002, ISSN 0974-6080


16. Sonwalkar, J. “Global Logistics-the Present Importance” Published in Indore Manager, Journal of Indore Management Association, July-August, 1997


17. Sonwalkar, J. “Japanese Secret of Success” Published in Indore Manager, Journal of Indore Management Association, Nov.-Dec. 1996


18. Sonwalkar J, “Role of Information in International Marketing” Published in Indore Manager, Journal of Indore Management Association, Indore 1992